Web Design & Graphic Design
Tokyo,Japan

SHINO

A designer shaped by life, nature, and lived experience.
From agriculture, food, migration, and motherhood to local business and everyday life,
I turn your vision into websites, brochures, landing pages, and brand visuals with care and clarity.

Available for overseas projects via Upwork and direct inquiries for selected projects.

Aperio corporate website project
Global Farm website design
Saturday morning landing page design
Aperio corporate website
Aperio Corporate website design
Tea.M brand website
Tea.M Website, brochure, and business card design
Tokushima migration promotion brochure
Tokushima Prefecture Migration-promotion brochure design

A designer who understands life, place, and the feeling behind a brand.

After graduating from design school, I moved to Tokushima and experienced rural life, agriculture, living in a traditional Japanese house, and community-based work. Those experiences shaped how I understand atmosphere, message, and visual tone.

Hello, I’m SHINO, a web and graphic designer based in Tokyo. My strength is turning ideas that are still vague into visuals that feel true. If you have a sense of what you want but cannot fully explain it yet, I can help organize that vision and shape it into a design that feels natural and clear. I value thoughtful communication, careful listening, and design that reflects the client’s own voice rather than imposing mine. Because I have lived through themes like agriculture, nature, food, migration, daily life, and motherhood, I can create work that carries not only visual beauty, but also atmosphere and lived texture.
Approach Careful listening, calm communication, and a process that feels manageable and collaborative.
What I design Websites, landing pages, brochures, business cards, logos, and visual direction.
Tools Illustrator / Photoshop / Canva / Figma / HTML / CSS / JavaScript
Background Design school graduate with experience in agriculture, relocation, local work, and community-based projects.

A design perspective shaped by real life.

After graduating from design school, I moved to Tokushima and experienced rural life, agriculture, living in a traditional Japanese house, and community-based work. Those experiences shaped the way I see brands, atmosphere, and communication.

Today, I bring that lived perspective into web and graphic design, especially for lifestyle, food, nature, wellness, and community-focused projects.

Nature and agriculture design

Understanding nature and daily life

I can design for brands connected to nature, food, and place with a tone that feels lived-in rather than superficial.

Food-focused design

Designing the softness of food and hospitality

I value gentle composition, elegant spacing, and visual rhythm that suit food, lifestyle, and warm brand storytelling.

Creative visual project

Also able to create playful warmth

Alongside quiet and refined visuals, I can also create work that feels approachable, bright, and memorable.

Trusted experience, shaped by real work and real life.

I bring not only design skills, but also lived experience, careful communication, and a practical understanding of brands rooted in lifestyle, place, and everyday work.

01

Real client work

I have worked on actual projects including a migration-promotion brochure for Tokushima Prefecture, website and print design for a tea brand, and corporate website production.

02

Perspective beyond design

My background includes rural migration, agriculture, living in a traditional Japanese house, motherhood, community-based work, and experience in local government and housing-related business.

03

Thoughtful process

I work carefully and collaboratively, especially when ideas are still unclear. I help organize vision, tone, and message so the final design feels natural, honest, and aligned.

What I create

From web pages to print materials, I provide design that connects atmosphere, structure, and message.

🌐

Web Design

Corporate websites, landing pages, service pages, and portfolio websites with a calm and brand-focused visual tone.

📄

Graphic Design

Brochures, leaflets, flyers, and printed materials prepared with print-ready delivery in mind.

💳

Business Cards

Business cards and shop cards designed to feel aligned with the client’s tone, work, and audience.

✏️

Brand Direction

Visual direction, concept arrangement, and design consistency across web and print materials.

🖼️

Illustration & Assets

Simple illustration, character visuals, and small branded graphic assets for campaigns and products.

📝

Structure & Copy Support

Support with page structure, messaging, and the organization of ideas when the concept is still forming.

Selected projects

A selection of web, print, and branding-related work based on actual client projects and portfolio development.

Aperio corporate website
Website / Corporate

Aperio Corporate Website

Strategy, structure, design, and production for a corporate website with a refined and credible tone.

  • Corporate website design
  • Structure, visual direction, and production
  • Responsive layout for desktop and mobile
Global Farm website
Website / Lifestyle

Global Farm

A soft, open visual direction for a project centered on agriculture, experience, and connection to nature.

  • Lifestyle and agriculture website
  • Visual tone and concept design
  • Warm, international-friendly atmosphere
Saturday morning landing page
Landing Page / Food

Saturday morning

A gentle and elegant landing page concept designed to express comfort, warmth, and a refined food atmosphere.

  • Landing page design
  • Food and hospitality visual tone
  • Multi-device presentation concept
Tea.M website
Website / Branding

Tea.M Website / Service Pages

Website and service-page design created from interviews through visual production, with consistency across brand materials.

  • Website and service page design
  • Brand tone organization
  • Consistency across web and print
HOME BEER creative visual
Creative / Visual

HOME BEER

A more playful and memorable visual concept created to balance friendliness, charm, and strong visual character.

  • Creative landing page concept
  • Visual identity exploration
  • Playful, eye-catching design
Tokushima migration brochure
Print / Public Project

Tokushima Prefecture Migration Promotion Brochure

Editorial design that communicates place, people, and atmosphere through readable layout and print-ready production.

  • Brochure layout and design
  • Illustrator print-ready delivery
  • Public-sector communication design

Areas I understand through experience

Because I have lived these themes myself, I can design with more nuance, warmth, and realism.

Agriculture Food Nature Rural Migration Motherhood Lifestyle Wellness Local Business Community

Design and production workflow

Illustrator Photoshop Figma Canva
HTML CSS JavaScript
AI-assisted workflow ChatGPT Claude

Experience beyond design

  • Design school graduate with a web and graphic design background
  • Experience in agriculture, rural relocation, and traditional-house living in Tokushima
  • Work experience in local government and housing-related business
  • Experience supporting educational travel and community-based projects

Let’s create something thoughtful.

If you are looking for a designer who can translate atmosphere, story, and lifestyle into clear visual design, feel free to reach out through Upwork or direct inquiry.

Presented by

Aperio LLC.